Member Login
Email:
Password:
Keep me logged in
 

EPM Research Studies Save You Time & Money,
Add Credibility To Your Business Plans & Proposals

The Licensing Letter Daily Advisor is part of EPM Communications, Inc. which also publishes original research on consumer behavior and attitudes. These reports are based on data aggregated from hundreds of private, government and university sources.

Studies currently available are:


Research Alert Yearbook

The Research Alert Yearbook. You get instant access to topline findings about consumer behavior from more than 1,000 research studies, organized under 25 subject headings including Advertising, Shopping, and Healthcare. The "Yearbook" gives you an incredible array of facts that put your business in context — and put you on the fast-track to growth. MORE

All About Women Consumers

All About Women Consumers. This annual compendium combines market research, sales programs and new product/service reports under key topic headings, from entertainment to finance, sports to retailing. You gain essential insight into the 21st century woman, learning what she craves, buys, plays and aspires to, so you can sell your products and services to her . . . on her terms. MORE

Americans And Their Homes

Americans And Their Homes. Discover the answers to your questions about home ownership trends, household budgets, pets, at-home and outdoor life, and technology in the home. Use the data here to build a strong foundation for your product development, sales and marketing efforts. MORE

Research Alert's Consumer Segmentation Survey

Research Alert's Consumer Segmentation Survey. Consumer goods manufacturers, agencies and others will benefit by discovering new ways to segment customers — and motivate prospects to become buyers. Exclusive "Application" notes highlight how you can apply these segmentation models to your products, services and promotions. MORE

Profiles Of The U.S. Internet User

Profiles Of The U.S. Internet User. You’ll focus your online strategy with precision when you understand just how consumers use the Internet to augment or replace TV, newspapers and radio, and to shop, form communities and be entertained. Discover the breadth of the online advertising/promotion landscape, and use the detailed usage trends to pinpoint your customers. MORE

Profiles Of The U.S. Entertainment Consumer

Profiles Of The U.S. Internet User. Viewers, listeners and game players now dictate what, how and when they want to be entertained. This report paints a detailed portrait of the contemporary consumer of entertainment — in the home, on the Web, via mobile phone. Employ these sales, pricing, usage and demographic data to leverage your impact in the competitive entertainment environment. MORE

Profiles Of The U.S. Food Shopper

Profiles Of The U.S. Food Shopper. Exclusive qualitative and quantitative research from the Consumer Network Panel is enhanced with data from 47 additional sources. You get exceptional depth in understanding Americans’ relationships to supermarkets, restaurant take-out, fast casual dining and other food emporia so you can shape your new products, marketing and distribution accordingly. MORE

Profiles Of Store Brand / Private Label Buyers

Profiles Of Store Brand / Private Label Buyers. Yesterday’s lowly store brand is today’s hot private label. Learn how consumers perceive of today’s store brands vs. national brands in terms of quality, familiarity and packaging so you know who you’re competing with for your customer’s attention. MORE

Brand and Package Likeability Report

Brand & Package Likeability Report. How much consumers like a given brand is often at odds with how much they like the way that brand is packaged. This exclusive Consumer Network Panel survey will help you delight your customer by making sure your package supports rather than fights your brand! MORE

Social Networking, Video Sharing, Text Messaging and Wireless Promotions

Social Networking, Video Sharing, Text Messaging & Wireless Promotions. Find out how to mine social networks, video sharing services like YouTube and other digital media for images and language your customers will respond to, how to measure ROI in this fast-changing world, and how to protect your company from unintended outcomes. MORE

Guide To The Christian Marketplace: Selling Books, Music, 
		Gifts and Video To America’s 200 Million Christians

Guide To The Christian Marketplace: Selling Books, Music, Gifts & Video To America’s 200 Million Christians. This is your personal introduction to the key retailers; music, video and publishing companies; and mail order operations in the Christian market. You get full contact information, plus trends, media outlets, and best-seller lists to guide your business to greater profits MORE

The EPM Fad Study

The EPM Fad Study. An analysis of more than 100 fads from the 20th century identifies four types of fads based on their life cycles, the role of geography and demographics, why fads spread (and decline), and illustrates how to spot a fad early enough to capitalize on it — and how to tell when it's time to get out. Includes 74 case studies from Kewpies through Tickle Me Elmo. MORE

 

 
QUICK LINKS